Sales and Marketing Automation

Your team is growing. Your pipeline is growing but your marketing is still running on manual processes, disconnected tools, and people doing work that a system should be doing. We fix that, by mapping your full funnel and building the infrastructure to run it.

What We Do

Sales and marketing automation at Olva Media starts with strategy and ends with a working system. We don't hand you a tool configuration and leave, we map your entire marketing funnel, identify where it's losing people, and then design and build the infrastructure to systematise every stage.

Our automation work spans:

Funnel mapping and audit: documenting your current marketing funnel, identifying gaps, drop-off points, and manual processes that should be automated
CRM setup and configuration: building or restructuring your CRM so it reflects your actual sales process and gives your team the visibility they need
Email and nurture sequences: designing and building automated flows that move prospects through the funnel without requiring manual intervention at every step
Lead capture and qualification: building the forms, landing pages, and scoring logic that ensure the right leads get to the right people at the right time
Onboarding and retention flows: automating the post-sale experience so new clients feel supported from day one
Reporting and visibility: ensuring your team can see what's working, where leads are in the funnel, and what needs attention

Contact

How We Work

We don't begin with tools. We begin with your funnel, mapping every stage from first awareness to signed client, understanding what's happening at each one, and identifying what a well-designed system would do differently.

Funnel Audit

We map your current marketing funnel end-to-end: how leads find you, how they're captured, how they're nurtured, how they move towards a decision, and what happens after they become a client.

We document every tool, every handoff, and every manual step, and identify where the gaps are.

System Design

Based on the audit, we design the system your funnel needs. This includes the architecture of your CRM, the logic of your automation flows, the triggers and conditions that move people through the funnel, and the integrations that connect your tools into a coherent whole.

You review and approve the design before anything is built.

Build

We build the system, configuring your CRM, writing and setting up your email sequences, building your automation logic, and connecting your tools.

Everything is tested before it goes live.

Handover and Training

You receive full documentation of the system we've built, how it works, how to maintain it, and how to extend it as your needs change.

Your team is trained on how to use it. You own it completely.

Why Olva Media

Most automation agencies are strong on the build but weak on the strategy. They'll configure your HubSpot or set up your ActiveCampaign, but they'll do it to your brief, not to a clear picture of what your funnel actually needs.

We start with the strategy. We map the funnel before we touch a tool. That means the system we build is designed around how your organisation actually works, not around the default settings of a piece of software.